Yes, Shopify is SEO-friendly. The platform provides various features and tools that help optimize your online store for search engines. Some of these features include customizable title tags, meta descriptions, and URL structures, as well as the ability to generate XML sitemaps automatically. Additionally, Shopify offers plugins and apps that further enhance SEO efforts, such as image optimization, keyword analysis, and social media integration.
Shopify also has a mobile-friendly design, which is important for SEO since mobile responsiveness is a ranking factor. The platform also allows you to edit your website's code, giving you more control over SEO elements like heading tags, alt text for images, and schema markup.
Overall, while Shopify provides many built-in SEO features, it is important to remember that the success of your SEO efforts depends on various factors such as your keyword research, content quality, and backlink profile, a**** others.