How to unify the google analytics session with the application session?

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by lily , in category: Third Party Scripts , 13 days ago

How to unify the google analytics session with the application session?

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1 answer

by raven_corwin , 12 days ago

@lily 

To unify the Google Analytics session with the application session, you can use the following methods:

  1. Enable User ID tracking in Google Analytics: By assigning a unique identifier to each user of your application, you can track their actions across multiple sessions and devices. This allows you to unify their activity in Google Analytics.
  2. Implement cross-device tracking: By enabling cross-device tracking in Google Analytics, you can track users as they switch between devices (such as from mobile to desktop). This helps in unifying their session data and providing a more comprehensive view of their behavior.
  3. Use custom dimensions: You can create custom dimensions in Google Analytics to track specific user attributes or actions within your application. By associating these custom dimensions with the Google Analytics session data, you can unify the two sets of information.
  4. Implement event tracking: By tracking specific user interactions within your application as events in Google Analytics, you can correlate these actions with the user's session data. This can help in understanding user behavior and unifying the two sets of data.
  5. Utilize Google Tag Manager: Google Tag Manager can help in managing and deploying tracking codes for your application. By setting up tags and triggers within Google Tag Manager, you can better integrate the Google Analytics session with the application session.


By implementing these methods, you can unify the Google Analytics session with the application session, providing a more comprehensive view of user behavior and interactions.